From today July 30th 2025, Three will be making a change to our Bill Pay plans, this is to make our pricing more predictable and simpler for our customers. We’re moving away from CPI+ (Consumer Price Index increases) for our customer base and replacing it with a Fixed Annual Price Adjustment.
Why are we making these changes?
By switching to a fixed annual price adjustment, we can provide our customers with a more predictable annual price increase, compared to the previously used CPI or APA. As always, Three desires to offer the best possible value & experience to our customers in an ever-changing competitive market.
What is changing?
New customers signing up with Three from the 30th of July 2025 will receive a fixed annual price adjustment applied to their monthly recurring charge from April 2026 as agreed in their contract. Previously, with CPI and APA, the annual price increase was adjustable and unpredictable, which is not ideal for our customers.
So, for any Bill Pay customers who join Three after the 30th of July 2025, they will receive a Fixed Annual Price Adjustment starting in April 2026. For Broadband customers & Bill Pay customers, this will be an increase of €3.00, and our SIMO customers will receive a €2.50 annual increase.
To find out more about what Fixed Annual Price Adjustment, CPI or APA, please click here and select your plan from the list.
FAQs
When will I see this on my bill?
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For customers who join Three after 30/07/2025, you'll see this adjustment on your bill in April 2026.
Why are Three increasing my prices?
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We know that price changes are never easy. To continue providing you with reliable connectivity and the best possible experience, we need to invest in and strengthen our network.
What happens when I upgrade?
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For information on our fixed annual price adjustments for our upgrading customers, have a look at our blog, Introducing Three's New Upgrade Loyalty Plans
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